Trinity Mirror branding blend

Nationals

The division has two businesses, UK Nationals which publishes the Daily Mirror, the Sunday Mirror and The People, and Media Scotland which publishes the two best read national newspapers in Scotland, the Daily Record and the Sunday Mail plus a market leading portfolio of 20 local paid for newspapers including the Ayrshire Post and Stirling Observer.

There remains a strong demand for our journalism, for news and analysis readers can trust, delivered in a package that is easy to consume and popular with advertisers. From news and sport to politics and showbiz, every day of the week our newspapers provide our readers with campaigning journalism and compelling content at value-for-money cover prices.

Our newspaper titles are complemented by a strong multi-platform portfolio of digital businesses, events and exhibitions. At the heart of our business lies our journalistic heritage and it is this which is providing the cornerstone for our multi-platform development as we take our brands and content across exciting new media platforms. Our stories have never been read by more people as we grow our business across print, online, mobile and new tablet devices.

Our digital portfolio comprises both newspaper companion websites and mobile sites. Our fast growing newspaper companion websites are viewed by an increasing number of unique users every month. Interactive services such as bingo add to the rich consumer experience.

We own and manage over 15 annual events which extend the reach and influence of our brands into a range of commercial markets. Events include the Daily Mirror Pride of Britain Awards, Great Scot Awards and the Scottish PLC Awards.

UK Nationals

The UK Nationals division includes the flagship title the Daily Mirror, the Sunday Mirror and The People. Our digital portfolio also includes mirror.co.uk, mirrorfootball.co.uk and 3am.co.uk. Mirrorfootball.co.uk combines the latest club-by-club breaking news, with the sharpest views in the sport, along with breathtaking images from our archives of the most famous moments in football. 3am.co.uk takes the world famous 3am recipe of gossip and celebrity news and delivers it to a young new audience online.

Importantly, our sites have over 50% of users from the UK, the highest percentage among national newspaper websites, providing advertisers with a highly relevant audience of real scale. Our mobile sites further enhance our digital offering with unique personalisation tools and rich news content.

  • Daily Mirror newspaper
  • Sunday Mirror newspaper
  • The People newspaper
  • mirrorfootball.co.uk
  • 3am.co.uk

Media Scotland

Media Scotland was formed in 2011 through the combination of the Scottish Daily Record and Sunday Mail and sister company Scottish and Universal Newspapers to form Scotland's biggest publishing business.

The company comprises the iconic national titles the Daily Record and Sunday Mail, a market leading portfolio of 20 local newspapers including the Ayrshire Post and Stirling Observer. It also includes the Business Insider magazine, an events division and 36 vibrant local and commercial websites. Media Scotland delivers unrivalled scale and reach across the Scottish market.

  • Daily Record newspaper
  • Sunday Mail newspaper
  • Sunday Mail newspaper